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Education Incites® Acquires EduTrax

AvatarKyle Rumble

Chicago, IL – April 24, 2018 – Education Incites®, a provider of K-12 assessment technology that empowers educators to utilize data for quantitative continuous improvement, announced today that it has acquired EduTrax. Based in Atlanta, GA, EduTrax has been delivering K-12 assessment and testing solutions for over 18 years.

With the acquisition, Education Incites expands its client base while enhancing the assessment capabilities of existing EduTrax clients. “The long-term success of our clients has always been our priority,” states EduTrax Founder and CEO, Mark Rettig. “The acquisition enables us to provide next-generation technology and advanced analytics capabilities to our current clients, which will support their assessment programs well into the future.”

The relationship between Education Incites and EduTrax began as they worked together on a project for Cobb County School District in Georgia. “It was immediately apparent that the EduTrax team shared our passion for helping educators increase student achievement and teacher effectiveness,” states Education Incites CEO, Steve Campbell. “We got to see firsthand their focus on understanding client needs, providing amazing customer service and support, and truly partnering with the district to ensure success. We knew that by joining forces we could make a stronger impact.”

EduTrax clients are also excited about the advantages the acquisition affords them. “The EduTrax team has proven to be reliable partners over the years. They understand our district’s technology vision and how we operate. It’s reassuring to know that we can retain that existing relationship while enriching our assessment capabilities,” states Cobb County School District’s Superintendent, Chris Ragsdale.

The Incite® Assessment Platform from Education Incites will be the assessment offering moving forward. Incite supports the complete assessment process from creating standards-based assessments, to administering and scoring, then providing real-time actionable data. Built from the ground up as a cohesive system, the look/feel and functionality of the platform is consistent throughout, making it extremely user-friendly. Incite’s modern architecture is built for high speed performance, enabling pages, reports and queries to load instantly – even during high usage periods. The platform provides instant access to real-time assessment results and powerful analytics to enable data-driven decisions to improve educational outcomes.

“As we continue to implement the Incite Assessment Platform in districts across the nation, we are thrilled to add the knowledge and experience of the EduTrax employees to our team,” states Campbell.


About the author: Kyle Rumble

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